Bottle Carrier™ - tangible advantages for product presentation and carrying comfort!
The Bottle Carrier for one-way or returnable packs is an innovative solution which facilitates handling bottles, minimizes the volume of packaging waste and guarantees optimum product presentation.
The packaging solution
The Bottle Carrier is suitable for transporting four to eight bottles with a volume of 0.33 to 2.0 litres. The carrier must be adjusted to the diameter of the bottles and the number of bottles to be carried respectively.
In the fully or semi-automated packaging process, the bottles are clipped into the carrier. In addition to this, the pack is wrapped around at the bottom with a narrow band to hold everything in place. Alternatively, a band of plastic foil up to 190mm in width can be used: this can also be printed with additional product information.
By means of a rotation system, the individual bottles are turned until the label is visible. The EAN codes of the individual bottles are therefore located on the inside. The EAN code for the whole pack is attached to the band or the plastic foil on the outside.
Handling
The handgrip of the carrier, equipped with a flexible hinge, guarantees optimal handling of the pack throughout the whole logistical chain. When in the down position, the flexible grip facilitates easy stacking of the packs, when pulled up, it offers sufficient room for comfortable carrying.
It is no longer necessary to tear open foil in order to take out individual bottles. With a simple twist, any of the bottles can be released from the packing unit. The empty bottles can easily be clicked back into the carrier for comfortable transport to the bottle-bank.
Advantages that speak for themselves:
The manufacturer has total control over the presentation of their product to the best advantage at point of sale. The bottle labels are displayed on the outside, decoratively and brand friendly; unattractive and torn-open foil packs are now a thing of the past.
The retail business is happy as pack volume is minimized. The tearing open, collecting and disposal of plastic foil are no longer necessary. The shelves can be filled more quickly and simply with individual bottles.
The consumers like to help themselves! The attractive presentation of the product and the comfortable carrying grips are convincing arguments for the consumer.
The environment is protected as the bottles are easily carried back to the return stations using the carrier, this raises the return quota for empties. The Bottle Carrier itself can also be recycled and its material value returned as profit to the food retail or beverage wholesale industry.
In addition to these points, the new packing plants use only 10% energy compared to the standard shrink-pack
Read more:
‚Everything under control with one single clip, Brewing and Beverage Industry International, Verlag W. Sachon, 2008/02, 34-36 (PDF)
